Pennsauken – Williams Trading Co is pleased to announce the addition of Wet’s Just Add Sex™ educational course to the popular Williams Trading University e-Learning platform, which serves as an integral part of retailer education with course modules that focus on products, product lines, and sexual health & wellness.
This new educational course from Wet focuses on Wets’ award-winning formulations and all-new packaging that is designed specifically for the Adult Channel. This Wet e-learning course is intended to formally introduce adult retailers and student learners to the Wet Just Add SexⓇ brand, including lubricants, enhancements, and toy cleaner. It will also offer helpful tips and suggestions for selling lubricants to their customers. Covered topics include packaging, in-store selling techniques, merchandising, and Wet’s formulations.
“Wet is incredibly pleased to once again be working in partnership with Williams Trading Co. to increase retailer and user knowledge in the adult marketplace. Education and reliable information has always been the key to growing sales in the adult market. There is nowhere else that you will receive the level of personal time, care, and attention as in adult retail, and we are thrilled to support the WTU efforts to keep adult retail an integral part of all user’s sexual education and journey,” said Michael Trigg, Founder of Wet Lubricants.
Upon completing the course, e-learners will have the exciting opportunity to test their knowledge with a short quiz. Successful participants can then register their completion and download or print their certification. What’s more, each registration earns an entry into the thrilling monthly prize drawing, where winners stand a chance to receive a collection of products from our esteemed Williams Trading University Sponsors, sparking excitement and motivation.
About Williams Trading University
Williams Trading University (WTU) is a free adult e-learning resource provided to our dealers with the collaborative support of our vendors. Since its September 2015 launch, WTU has certified over 250,000 store associates, impacted retail sales growth, and is providing a better store experience for customers. www.wtulearn.com
