Pulse Magazine


LOVE NOT WAR Celebrates Win of Coveted “Boutique Pleasure Products Company of the Year” Title

London, UK / January 26th — Sustainable British sex toy brand, LOVE NOT WAR,  was honoured at the 2024 XBIZ awards by being awarded the title of ‘Boutique Pleasure Products Company of the Year’. 
The annual XBIZ Awards, which took place at a ceremony hosted by Cherie DeVille and Emma Rose at the world-famous Hollywood Palladium, were created to give recognition to the most innovative players in the adult industry in areas such as digital media, retailers, pleasure products, and more.

Starting the year off with a bang, LOVE NOT WAR continues its award-winning streak after receiving previous accolades such as a “Innovative Product” Red Dot Award, “Outstanding Design Achievements” at the Green Product Awards, and “Best New Pleasure Product Company” XBIZ Europa Awards.

CEO and Co-founder Will Ranscombe spoke about the win, “We’re extremely excited and grateful to be recognized once more by XBiz amongst many of our inspiring industry peers. These wins show us that it really is possible to move towards a healthier world and more sustainable practices within our industry.

When LOVE NOT WAR first launched, our number one priority was to disrupt the sex toy industry for the better. We’re not for greenwashing or giving lip service to the sustainability movement and have spent the past couple of years working to make a difference in this arena.

Despite being a small company, we pride ourselves on not just being environmentally safe, but making no compromises when it comes to manufacturing first-class products. We’re working hard to continue our legacy of planet-saving pleasure and this win only motivates us further.”

The eco-conscious manufacturers first came on the scene in April 2021 when they turned heads with their state-of-the-art custom-built, green-powered factory and sleek designs forged from recycled aluminum drink cans. They once again caused an industry wave with the launch of NeoSilicone™, the world’s first range of silicone sex toys that are compatible with silicone lube.

Their rechargeable and waterproof products are designed to be detachable and interchangeable, using the same battery base and allowing consumers to own multiple toys in one, while cutting down on waste. This design also makes LOVE NOT WAR’s products easier to recycle and repair should any issues arise.

The brand’s full lineup of products is available at www.l-n-w.com.
For enquiries or to purchase  please contact hello@l-n-w.com.

About Love Not War
Love Not War is a British sustainable sex toy brand that creates well-designed, well-thought-out, eco-friendly products that don’t cost the earth. Love Not War was launched in 2021 via a partnership with Lovehoney and provides luxury high-end products that are also eco-conscious. From design right through to recycling their own materials, Love Not War has full control of the manufacturing process in their own custom-built factory, ensuring that every step in production is as sustainable as possible. They have created a product range that is eco-conscious without compromising on design, functionality, and quality.

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