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Lovense Unveils 4th-Generation Camming Technology With “Control Me” Feature Launch


Lovense expands its interactive camming ecosystem with ‘Control Me‘ — enabling creators to control fans’ toys at scale, completing a full bidirectional loop built on the industry’s largest installed base of connected devices. The feature’s API has now launched and ready for integration on camsites.

Built upon the success of previous installments: Tip to Vibrate, Cam Extension & Give Control. The core feature of Gen-4 is “Control Me,” designed to push the boundaries of immersion, giving creators a more direct & more intimate way to engage fans. Allowing fans to request creators to take control of the fans’ Lovense toy, directly from the sites.

Lovense’s latest innovation builds on an ecosystem long shaped by the company’s patents related to camming and toy interaction, which underpin how toy-powered engagement is delivered across platforms. This ecosystem enables creator tools that are purpose-built for the realities of today’s morphing entertainment industry. Lovense also mentioned the public release comes after an extensive series of private test rounds on multiple platforms.

From “Give Control” to Mass Monetization
The new “Control Me” feature follows the wild success of Lovense’s “Give Control” capability, which lets fans control performers’ Lovense toys during broadcasts and private sessions. Since its rollout, Give Control has become a proven monetization engine—generating millions of USD for the camming industry every month.
Building on those results, Lovense now introduces the next evolutionary step: Control Me—a creator-controlled experience.

Introducing “Control Me”
With Control Me, creators gain the ability to control a user’s Lovense toy. The flow is designed to feel intuitive and permission-based:

1. A user connects their Lovense toy to the platform.
2.  During the show, the user tips the correct amount to unlock the invitation.
3.  The model receives an invitation request and can accept or decline.
4. If accepted, the model is shown an on-screen pop-up confirmation that enables the creator to control the user’s Lovense toy for the selected duration.

Pricing flexibility is a core feature of the new system. Through Lovense Cam Extension, creators can set the price for Control Me as high or as low as they choose—including the option to make it discounted or free during private shows.

Stronger Engagement, More Time, Higher Conversions
Lovense states that Control Me is engineered to drive measurable improvements, including:
– Higher user engagement
– Increased conversion rates
– Better creator retention

The result is a unique, immersive user experience—intended to keep fans returning, while providing creators with a boost in earnings.

“Control Events” Let Creators Scale and Earn Multiple Times
In addition to individual Control Me sessions, this feature builds creator tools for special control events. With these events, creators can prompt fans who connect their toys to participate in special shows—and then control everyone’s toy with one simple click.

This capability allows creators to:
– Increase event intensity and show pacing (Including edging shows)
– Creators earn multiple times for the same amount of work.
– Encourages promotion on social media to grow a crowd of toy owners.

Opportunities for sites and creators to earn from toy sales: get paid commission when fans buy toys, through the affiliate program, and then get paid again to control the fans’ toys.
API & Developer Support Now Live – For Free!

To help platforms & developers integrate the new experience quickly and reliably, Lovense developer documentation is ready now on the Lovense Developer website: https://developer.lovense.com
Sites can also email Lovense: partners@mail.lovense.com

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