Pulse Magazine

Lubes/Lotions/Wellness

pjur Wins “Lubricant Company of the Year” at 2024 StorErotica Awards


The winners of the prestigious StorErotica Awards were announced at this year’s ANME Founders Show on July 16. pjur was awarded the title of “Lubricant Company of the Year”, which is one of the most prized accolades in the erotic industry.
This year marks the 17th edition of the StorErotica Awards, which are presented to winners from across the erotic industry, including the retail, sales, and manufacturing sectors.

A Marker of Quality and Innovation
Winning the title of “Lubricant Company of the Year” is an enormous success for pjur and recognizes the company’s exceptional quality and innovative performance in the manufacture of premium lubricants. “Next year, pjur will celebrate its 30th anniversary. Right from the start, premium quality has been part of our DNA. In the future, we will keep striving to produce the very best products for our partners and customers,” says Alexander Giebel, CEO and founder of pjur. “This award is a clear signal that our efforts to deliver certified quality and our brand refresh have resonated with the market. We want to say a special thank you to all of our customers and partners for their ongoing support.” The latest win at StorErotica underlines pjur’s position as a leading manufacturer of premium lubricants.

About pjur
As a brand, pjur (pronounced pure) stands for improving the sex life and quality of life of people worldwide. pjur helps people to discover their passion and joy, enabling them to enjoy carefree sex and enhance their sexual well-being. The portfolio comprises over 60 premium intimate products in a range of different categories, including premium water and silicone-based personal lubricants, stimulation and delay products and specialist products for niche areas.

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