Pulse Magazine

Lubes/Lotions/Wellness

pjur Launches US-Wide Makeover Contest to Celebrate its New Brand Presence


Los Angeles, USA / Wasserbillig, Luxembourg, July 2023–At this year’s ANME Show, which was held just outside Los Angeles from July 10 through 12, pjur presented and won over visitors with its new brand design. That was the kick-off for the global brand refresh in North America – and the response has been staggering. To celebrate this success, the premium personal lubricant manufacturer is now running a makeover con- test.

New, fresh, and modern – Let your store shine with pjur

Since last autumn, pjur has impressed with modern, vibrant colors, high- quality design, and esthetic images. This process took two years, and the result is clearly worth the effort, as it’s already enthusing customers around the world. And now North-American retailers have the chance to shine too with pjur: at the show, pjur launched a makeover contest and countless participants have already entered. Running up to the end of September, all pjur fans can enter the contest and be-come a part of pjur’s global brand refresh. It’s so easy to join in: simply submit a brief explana- tion of why you’re a fan of pjur and why your store needs a makeover.

“This contest is a unique opportunity for every retailer who loves pjur to become part of the global brand refresh and enhance their store. Our new brand design means pjur products are staged better than ever before. They’re a real eye-catcher for any store and magically draw in customers,” says Alexander Giebel, CEO and founder of the pjur group.

Link to the contest: https://questionpro.eu/t/AB3upKFZB3vgnH

About pjur
As a brand, pjur (pronounced pure) stands for improving the sex life and quality of life of people worldwide. pjur helps people to discover their pas- sion and joy, enabling them to enjoy carefree sex and enhance their sex- ual well-being. The portfolio com- prises over 60 premium intimate prod- ucts in a range of different categories, including premium water and silicone- based personal lubricants, stimulation and delay products and specialist products for niche areas.

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