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Little Leaf Agency Welcomes COO to the Growing Team


London, UK / 11 April 2024: Little Leaf Agency, the leading Public Relations and Communications agency specialising in sexual wellness and pleasure is delighted to announce the appointment of Nina Saini as its new Chief Operating Officer.

With an extensive background in marketing, strategic planning, business and operational management, and communications within the sexual wellness world, Nina brings a proven track record of driving excellence. She will bring her invaluable years of expertise and insight to Little Leaf Agency as it continues to update and expand its client base.

With her 20-year tenure as an industry consultant at her company MediaBitch, and as Vice President at Concept to Consumer Collective, Nina brings a deep understanding of the complexities of the sexual wellness industry and the demands of the agencies’ current and potential clients.

“We are thrilled to welcome Nina to our Little Leaf Team,” said CEO and Founder Kathryn Byberg. “I have known Nina for a long time and have been consistently impressed with her business acumen and ability to think strategically across all areas whilst managing an international team. Nina will take a driving seat in leading Little Leaf Agency forward as we continue to deliver exceptional results for our clients across the globe.”

In the sexual wellness world and beyond, Nina is known for her profound ability to manage high-performing teams and implement strategic practices that not only align with clients’ goals but also tackle obstacles by looking at the bigger picture and providing solutions.

Nina said: “I am delighted to join the talented and lovely Little Leaf team. To be part of a team that constantly strives to achieve results for clients from a place of understanding the business and understanding the challenges we face in the mainstream is nothing short of inspiring.”

Nina Saini’s appointment comes at a time of strategic growth for Little Leaf Agency as it takes on new clients and strengthens its position as a leading provider of PR and Communications to the world of sexual wellness and pleasure. With Nina’s leadership, the agency is poised to exceed client expectations and reach new levels of success.

For more information on Little Leaf Agency visit www.littleleaf.agency or contact bryony@littleleaf.agency

About Little Leaf Agency
Little Leaf Agency is a PR and Communications Agency working with brands within the Sex and Pleasure space. From premium sex toys to menstrual cups and high-quality lubricants to steamy erotica, Little Leaf Agency works with the leading brands in the sexual wellness and pleasure world. The team of experts is spread across Europe and the USA and shares a common goal of normalising sex and getting conversations started. 

About Nina
Since 2005, Nina has worked with numerous international clients in the sexual health and adult lifestyle space. This has included creating and implementing brand and business development strategies, project management for brands and retailers, establishing retail and wholesale distribution networks, as well as sales support and client representation. In addition, she has successfully launched products globally by offering an integrated approach that combines B2B and B2C PR, marketing, and sales strategy. Nina has appeared as a guest on television and radio as a brand expert and has contributed to print and online media articles. She has also presented talks and spoken in panels as an adult industry expert. In 2020, Nina was recognized as a finalist for the ETO Adult Industry Ambassador Award.

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