Houston, TX – Coquette Lingerie is thrilled to announce the launch of its much-anticipated 2024 Main Collection, featuring 10 hanging lingerie styles and 3 boxed role-play sets. To streamline the ordering process for wholesale accounts, Coquette’s 2024 Main Collection will be released in two drops, with the second drop premiering at Altitude Intimates-Las Vegas in February. The first launch introduces staple looks, which Coquette designers believe will work for retailers all year round, while the second launch features more seasonal pieces. Two mini-collections in the first launch have already generated considerable excitement.
Drawing inspiration from the widely acclaimed Pleasure Collection, Coquette introduces a metallic floral lace mini collection, a captivating homage to the best-selling rose gold aesthetic. Company representatives express their anticipation for this grouping, citing its potential to mirror the success of last January’s teal and rose gold collection, which continues to fly off the shelves and remains challenging to keep in stock.
Commenting on the metallic floral lace collection, a representative from Coquette states, “We are incredibly excited about the metallic floral lace mini collection. It seamlessly combines the allure of our best-selling rose gold hardware with the appeal of more inclusive, traditional Main silhouettes.”
Equally enchanting is the retro rose collection, which artfully blends classic Coquette silhouettes with vintage-inspired materials, enhanced by modern-day fit advancements. Recognizing the strategic timing of this collection’s release, Coquette representatives assert that while it does carry the longevity to sell year-round, this grouping is poised to merchandise perfectly for Valentine’s Day.
The Main Collection is available for order now, and shipments are scheduled to commence within the next three weeks. Wholesale buyers and retailers interested in stocking Coquette’s latest offerings are encouraged to contact the sales team at sales@coquette.com for more information.
Coquette International is a lingerie company dedicated to creating high-quality pieces designed in-house. The family-owned, Canadian company was founded in 1979 and continues to be an industry leader. Every year Coquette releases four different collections, Main, Holiday, Darque, and Elite offering an array of sizing and styles ranging from romantic to risqué with the intent to empower and include everyone. For more information, please visit www.b2b.coquette.com
