Pulse Magazine

Lubes/Lotions/Wellness

Sliquid Debuts New 5ml Sample Packets For Elevated Retail Experience


Sliquid, a leader in premium intimate lubricants, announces the launch of its completely redesigned 5ml sample packets. Sliquid is transitioning away from traditional foil “pillow-style” packets to an innovative, eco-friendlier design. This new, rigid construction holds and distributes the liquid contents far more smoothly and precisely, mitigating the messy dispensing often associated with traditional foil packets.

The sleek new 5ml packets will feature Sliquid’s most popular formulas: H2O, Sassy, Silk, Silver, Satin, Sea, Tsunami, Organics Natural, Organics Natural Gel, Organics O Gel, Ride Lube Silicone, and Ride Lube Hybrid. This diverse lineup ensures that retailers can offer a perfectly tailored sample for every customer preference and product pairing.

“Let’s face it, traditional foil packets have never quite done justice to what’s inside, and they certainly get messy,” said Michelle Marcus, VP of Sales at Sliquid. “We wanted to give our retail and distribution partners worldwide a sampling experience to share with the consumer that truly reflects the premium nature of the Sliquid brand. This new design is both sophisticated and eco-conscious, plus it features an easy-open format that is mindful of those with accessibility restrictions. It’s a total game-changer at the counter and the perfect way for our retail partners to welcome a new customer to the Sliquid brand. They serve as the perfect cross-promotional upsell alongside a novelty toy or device and make for a great gift-with-purchase promotion at any time of the year. Safe to say, our newest sample design delivers an effortless introduction to our flagship formulas while quietly and consistently turning first-time users into loyal, repeat customers.”

Engineered specifically to enhance the point-of-sale retail experience, these packets serve as the ultimate upselling tool. They offer brick-and-mortar stores an effortless way to encourage customers to pair and experience Sliquid with a new toy or intimate wellness purchase, transforming an everyday transaction into a powerful tool for driving repeat traffic and long-term customer loyalty.

Sliquid invites retail buyers to contact their preferred distributor representative, or wholesale@sliquid.com, to place an order.

About Sliquid
Founded in 2002, Sliquid was created to provide a clean, body-safe alternative to conventional intimate products formulated with unnecessary additives like glycerin and parabens. Beginning with a single water-based formula, Naturals H2O, it has since evolved into a globally recognized, award-winning brand known for its commitment to ingredient transparency, performance, and wellness-focused design. 

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