Coquette is excited to announce the 2024 Darque collection is now fully in stock and shipping. Just in time for end-of summer raves and leading into fall fashion and Halloween, this launch will kick off strong in stores and online.
The collection, which launched at AMNE, Burbank, last month, is made up of 20 shiny new styles with a mix of classic wet look and fresh new materials. Some highlights include a bright and fun, purple PVC perfect for raving, red leopard printed wet look with a vintage fetish vibe, and reflective accessories. Six boxed styles serve as easy upsells and will be useful for styling.
The always-enthusiastic Coquette design team is encouraging retailers to inspire their customers with styling ideas for different aesthetics. In addition to being worn as fetish wear, many of the pieces can be combined with outerwear for high-fashion evening, or even daytime looks. Suggesting quick and easy costume accessories like ears or wings will transform these high-quality pieces into versatile costumes, adding perceived in the customer’s mind.
In addition to the collection itself, the Coquette team has created new downloadable video assets, available to retailers for use in-store, online, or on social media. Featuring a sexy fire dancer and formatted for both vertical reels and horizontal web banners, these videos were designed to grab customers’ attention and ignite a buzz in this dull economy. “We want to continue to provide our retailers with the tools needed to move as much Coquette product as possible, explained Jacqueline Macleod-Marketing Director at Coquette. “We recognize the economic downturn many of our retailers are facing, so we are committed to strengthening the Coquette brand with the intention of driving traffic into retail spaces and moving more Coquette products.”
Orders for the Coquette Darque Collection can be placed conveniently through NuOrder or by contacting a Coquette sales representative directly. For more information, please visit Coquette’s website or reach out via email at sales@coquette.com.
About Coquette
Coquette International is a lingerie company dedicated to creating high-quality pieces designed in-house. The family-owned, Canadian company was founded in 1979 and continues to be an industry leader. Every year Coquette releases four different collections, Main, Holiday, Darque, and Elite offering an array of sizing and styles ranging from romantic to risqué with the intent to empower and include everyone. For more information, please visit www.b2b.coquette.com
