Blush and Tonga BV: Honoring a Legacy of Partnership, Forging a Bright and Innovative 2025

Blush, a global leader in manufacturing, community, and sexual health and wellness, proudly celebrates its enduring partnership with Tonga BV, its premier European partner. Rooted in mutual respect, shared values, and a relentless commitment to excellence, this collaboration has flourished over the years, driving innovation and growth. As they look ahead to 2025, Blush and Tonga are poised to expand their offerings, shape influential industry trends, and enhance access to sexual health and wellness resources across Europe and beyond.

“Tonga BV has been an invaluable partner in bringing Blush’s vision to life across Europe,” said Verna Meng, Founder and CEO of Blush. “This partnership exemplifies what can be achieved when two leaders work collaboratively to inspire and elevate the industry. As we honor the years of growth behind us, we are thrilled to forge ahead with initiatives that will shape the future of sexual health and wellness.”

The partnership between Blush and Tonga has been instrumental in delivering exceptional product ranges and impactful customer experiences. With Tonga’s localized expertise and Blush’s global innovation, the collaboration has not only expanded customer reach but also set new standards for excellence and inclusivity in the sexual wellness industry.

“Our partnership with Blush reflects our shared dedication to providing industry-leading solutions,” said Melanie de Jonge, CEO of Tonga BV. “As we look to 2025, we are eager to continue building on this legacy, delivering products and initiatives that inspire confidence, connection, and wellness for our customers.”

Ellen Ruymbeek, Marketing Manager of Tonga BV, echoed this sentiment: “Blush and Tonga share a passion for innovation and accessibility. Together, we’ve created a powerful platform for delivering exceptional products and experiences, and 2025 will see us reaching new heights through collaborative marketing, expanded offerings, and a commitment to excellence.”

Blush’s Director of Marketing, Ian Kulp, emphasized the forward-thinking nature of the partnership: “Tonga’s leadership in the European market is critical to our shared success. Together, we’re redefining what it means to create value for customers—through impactful marketing, innovative product development, and a shared commitment to making sexual health and wellness more accessible than ever.”

Denise Young, Sales Account Manager at Blush, added: “The synergy between Blush and Tonga has allowed us to consistently exceed customer expectations. We look forward to building on this foundation in 2025, introducing exciting new offerings and activations that resonate with our customers and reinforce our shared mission.”

Looking to 2025 and Beyond
As Blush and Tonga BV deepen their collaboration, the two brands are focused on several key initiatives: expanding product offerings with innovative designs that reflect evolving customer needs, enhancing access to sexual health and wellness resources, and driving integrated marketing activations to strengthen connections with customers. With a shared vision of creating meaningful industry impact, Blush and Tonga remain steadfast in their commitment to setting the standard for inclusivity, accessibility, and excellence.